If you’re looking for the best betting sites for UK players, you’ve come to the right place. Bojoko’s complete list of online bookmakers 2022 (and earlier) provides you with all of the legal bet sites available in the United Kingdom.
Use our special bookmaker selection tool to find the best betting site for you by filtering different available features, ratings from our experts, and welcome offers. Be sure to also check out our guide to the best bookmakers, so Bojoko can help find the right bookie for you even better!
List of online bookmakers (UK)
Best bookies - Quick links
The best bookies in the industry give players an extensive betting experience full of quality. We have tried to cover everything concerning them on this page, so click on the fast links below to reach any area of this page you want.
Bojoko helps you choose the top betting sites in the UK
Bojoko’s goal is to be the guide of our readers to top betting sites so that you can start your online betting career on any given site in the best possible way. We only cover trustworthy and legal sites operating with a UK Gambling Commission license, so no matter which site you choose, your money will be 100% safe and a top-quality betting experience is guaranteed.
You might have already had the chance of trying out our unique and useful bookmaker tool from the list of online bookmakers above. The best betting sites offer players all kinds of different features and welcome offers, and with our tool, you can filter in exactly the sites you want by choosing these features. You can use the tool like this:
Either use one of Bojoko's pre-made lists to find the best bookies in the UK or click on the three dots next to the pre-made lists.
Through the three dots, choose the "Customise filters" -option.
After this, a menu will open with over 50 ways of filtering the top betting sites in the UK.
Click on the features you would like to find on the betting sites shown. You can also set minimum and maximum limits like bonus money amount, percentage, and when the bookmaker has been launched.
Choose "Show results", and you will be presented with a new list with only the betting sites that apply to the criteria you have selected!
Every single one of these top betting sites has also been reviewed by one of our independent betting experts, who give our readers insights and experiences from their time spent at the bookmaker. These betting reviews are conducted in a thorough manner from creating an account to withdrawing.
All readers can also write their own experiences about any betting site available through Bojoko, as we aim to always provide transparency in our reviews. This is why all of the experts at our site always review with their own name, instead of hiding behind a mysterious pseudonym.
How to identify the best bet sites for you
Personal preference is a hard thing to quantify, but when looking to find the best betting site for you, it’s important to know what you want. For this, it’s crucial that you know what kind of a bettor you are or aim to be, so that you can know what kind of bet sites might best suit you.
There are many kinds of top-quality betting sites, often being built primarily with a focus group of some sort in mind. Are you more of a player that bet for entertainment and fun, or are you actually looking to make a profit long-term or something in between? There are different sites that suit different types of players.
Your choice of the primary device is also extremely important, as although all betting sites work on smartphones and tablets these days, some do it better and offer an app or a faster-working site. A lot of the best bookmakers also offer players free live streams, but not all, so be sure to check this with our bookmaker tools filter if you want to enjoy some of the world’s best sports for free!
Welcome offers can also be a big part of a hook on a certain betting site. No matter how good the offer, you should still take a tour of the site first, just to see if it’s the kind of place you would like to spend your time long-term - unless of course you just want to grab the extra value from the welcome offer and just have some fun!
Best betting sites - What do they have in common?
Betting sites have been around for so long that the world’s best betting sites share a lot of traits in common with each other. Chief among these in terms of UK players is of course the UK betting license, which all sites must operate under if they wish to have a presence in the United Kingdom.
You can only find UKGC-licensed sites through us, so you don't need to worry about the license of any given bookmaker when browsing at Bojoko. After this crucial point has been taken care of, let’s take a look at the other aspects of a successful betting site:
Plenty of betting markets to enjoy - This is a given, but if you want to offer players a top-quality betting experience, your betting markets must be up to scratch. The best betting sites offer odds on almost anything from traditional sports to the likes of esports, entertainment, politics, and virtual sports + of course a fully working in-play section as well.
Good value and odds for players - Value for money is extremely important to professional bettors, which is why it's inherently important to find the betting sites that offer it best. This can be in the form of the best odds on the market or fantastic offers and campaigns, and you want to most likely find a site that is a good mixture of the two.
Banking and money transfers - The UK license already guarantees the safety of your funds at the best betting sites, but this alone isn’t enough. The best online bookmakers must also provide players with enough options to make deposits and withdrawals, like debit cards, PayPal, e-wallets, crypto, and other deposit and withdrawal options. Best sites also don't charge extra fees for your transactions.
Customer service - Customer care is an important part of any business, and betting sites are no exception. Options like live chat, email support, and phone support must be available to players to be considered one of the best bookies out there, and extra choices like Whatsapp, Skype, or Telegram support are also greatly appreciated.
Financial stability - You might have heard horror stories about people’s money being stuck on a betting site that went bankrupt, which is why it’s generally best to place your faith and hard-earned cash in operators who are owned by larger, stock-listed companies, that will not go under.
Things the best bookmakers never do
The best bookmakers in the world can be identified by what they do right, but also by what they never do wrong. This might seem like we’re telling you the exact same thing again, but there are some interesting aspects to all of this:
Screw you over with wagering requirements and shady rules - Some not-so-honorable betting sites will do all they can to hide how they are cheating players out of a good deal. If you keep finding information in the terms and conditions of the site buried deep and not visible immediately, keep your guard up in the future as well.
Non-existent customer service - If you have a problem, the customer service will always solve it - in an ideal world at least. On low-quality betting sites, customer service is generally provided, but they don’t help you out enough, and your problem might be placed on hold indefinitely. Response times can also be frustratingly slow.
Laggy site with a lot of problems - All websites have problems sometimes, but at the best betting sites, these are fixed often within an hour or two, if not minutes. If a betting site has a feature that is not working for a long period of time with no announcement of a fix in sight, consider not playing at the bookie regularly.
Hoarding withdrawals - When you win, you want to enjoy your winnings. At the best betting sites getting a hold of your winnings can be done in no time, while on the worst end of the spectrum the whole world seems to be against your withdrawal being completed. KYC checks must of course be done, but if there are any problems after this, things aren’t looking good.
Best betting sites have the best odds
One characteristic we need to lift above the others is the prices you get, i.e the odds. Especially for more serious bettors and everyone who aims to make money with betting, the odds are the single most important factor. The better the odds are, the better your returns will naturally be when you win.
Some betting sites focus on offering the best possible odds and therefore offer fewer bonuses or other special deals. Vice versa, some sites have to sacrifice their payout percentage on odds to offer better and more bonuses, enhanced odds etc.
We have gathered the top 5 best betting sites according to the level of their odds below.
Biggest betting companies UK
Sports betting has a long tradition in the United Kingdom, and along the way some major betting companies have come into existence in the UK. Many of the biggest betting companies are publicly listed in the London stock exchange or some other major exchange, such as Nasdaq.
Not all of them are public companies though, as for example Bet365, owned and operated by Hillside Limited, is still a private company despite making well over £2 billion each year in revenue and being one of the biggest names in the industry. This list doesn't include international sites, like Unibet, the Betsson sites or LeoVegas.
The biggest publicly listed betting companies in the UK are:
Flutter Entertainment - £19,3 Mrd
Entain Holdings - £10 Mrd
888 Holdings - £1,1 Mrd
Market values as of December 2021.
FAQ about the best betting sites
There most definitely are! The best betting sites are all available through Bojoko, and we have independent expert reviews and a special bookmaker tool to help you with your choice. There are dozens of top-quality betting sites to choose from, so be sure to check out our list of online bookmakers! Our list of best bet sites is updated whenever a new, worthy site enters the market.
It’s hard to outright say what the best betting site is, as players can have all kinds of preferences. However, there are certain things in common with all of the best betting sites, which include a UK license, competitive odds, plenty of betting markets to enjoy, good customer service and banking options and some great offers to enjoy.
Opening a betting account has never been easier than in 2022, as it is possible at any time from anywhere you are. The only thing that you really need to open a betting account is a working internet connection, and with that you should venture to your betting site of choice through the links here at Bojoko.
Upon clicking a link you will go to the registration page, where you will simply need to follow the instructions on the page and you’ll be betting in no time! The only thing required in addition could be your id and a proof of address, which you can easily send through customer service or it’s own section on the site.
Bookmakers can vary a bunch when it comes to odds on a single game, but they tend to have an average payout percentage when looking long-term. Most of the best bookies when it comes to odds are run by big stock-listed companies, like Unibet, Bet365 and others.
Deleting a betting account isn’t quite as straight-forward as clicking a button, but it can still be done in a matter of minutes. At most sites to permanently delete your account you need to contact the customer service of the site, but after a few quick questions your account will be deleted in next to no time.
Joel has worked in the iGaming industry for nearly a third of his life, with almost a decade of experience with casinos, sports betting and poker. During this time he has had the opportunity of testing dozens of different bookies, casinos and poker sites, with his focus currently being managing Bojoko's UK sports betting content.