Ladbrokes betting review

By Joel Kelly. Updated:
Sign up offer £20 free bet
Bonus code: -
Minimum deposit for bonus £5
Extra sign up offer info
Wagering requirements 1x (D)
Minimum odds to claim bonus -
Maximum payout with free bet -
Bonus winnings paid in cash No
Basic information
Launch date 01/2000
Minimum deposit £5
Platform Independent / No platform
Return to player % 94%
Live casino No
Bingo No
Play here » This promotion is open to new UK & Irish residents only, 18+ The minimum deposit for this offer is £5. Free bets will be credited after a £5 qualifying bet. The qualifying bet must be made within 14 days of your account registration. Max. bonus: £20 (4x£5 free bets). Free bets can be used in any sport.  Free bets are valid for seven days. The value of free bets will not be included in any winnings. Full and Bonus terms apply.

A quick glimpse of Ladbrokes betting


Ladbrokes Betting - Quick review

Bojoko rating


➕ One of the biggest brands in betting
➕ Best odds guaranteed on many events
➕ All practical matters handled exceptionally


➖ Not the best choice if you don't like the colour red

Mastercard Visa Paysafecard
Mastercard Visa Wire transfer

Founded back in 1886, Ladbrokes is the world's oldest betting company. At first, the company focused only on horse racing at Ladbroke Hall. Nowadays, Ladbrokes owns over 2 700 betting shops in the UK and one successful online betting site.

It has been estimated that Ladbrokes sorts out more than 350 million bets every year! Ladbrokes is a giant in the betting industry. The brand offers a good looking betting site, many great offers, top-quality odds, and tax-free winnings in the UK.

As a new player, you can redeem the welcome offer of £20 in free bets!

Ladbrokes sign-up offer for betting

Ladbrokes Bet 5 Get 20

When you sign up for a new Ladbrokes account, they help you get off to a flying start. Make your debut with the brand by betting £5 and getting £20 in free bets (4x£5)!

Any winnings with free bets are wager-free, but remember, free bets must be used within seven days. The value of your free bet will not be included in any winnings. 

Full terms and Bonus terms apply.

Bet £5 get £20 at Ladbrokes here »

Follow these instructions to claim your offer: 

  • Open your new Ladbrokes betting account.
  • Make a minimum deposit of £5 or more.
  • Place a £5 wager on a win or each-way odds totalling 1/2 or greater.
  • You'll be credited with a 4 x £5 free bet.

Ladbrokes free bet bonus code

You will not need a bonus code to get the Ladbrokes betting welcome offer.

Significant terms of the Ladbrokes betting offer

  • This promotion is open to new UK & Irish residents only, 18+
  • The minimum deposit for this offer is £5.
  • Free bets will be credited after a £5 qualifying bet.
  • The qualifying bet must be made within 14 days of your account registration.
  • Max. bonus: £20 (4x£5 free bets).
  • Free bets can be used in any sport. 
  • Free bets are valid for seven days.
  • The value of free bets will not be included in any winnings.

Compare Ladbrokes new customer offer for bettors

Bojoko rating 4.8
Welcome bonus £20 free bet
Wagering requirement 1x (D)
Minimum deposit for bonus £5
Minimum odds 1.5
Max conversion -
Payout percentage 94%
Bojoko rating 4.3
Welcome bonus 100%/£100
Wagering requirement 1x (D)
Minimum deposit for bonus £10
Minimum odds -
Max conversion £100
Payout percentage 95%

A big company like Ladbrokes can afford great odds for its customers. The brand's theoretical payout percentage is about 94%. In particular, some of the UK's most popular sports, like football, tennis, and cricket, have some of the best odds of all the betting sites in the UK.

One impressive feature at Ladbrokes is their "Best Odds Guaranteed" campaign on British and Irish horse racing. Basically, it secures your bet and guarantees that you get the minimum odds of the early price, but you can also still take advantage of any changes in odds that change later in the day.

Every day, Ladbrokes also offers Odds Boosts to their customers. Just log in to your account and see what kind of booster is available for you.

Ladbrokes' pre-match betting section contains 35+ different sports and plenty of various markets like politics and TV bets. The bookie has got you covered with a comprehensive selection of odds and markets for every kind of game.

For example, in football or cricket, you can bet on the following odds, to name a few: over/under 2.5 goals, draw/no bet, half-time result, the top wicket-taker in each innings, how each batsman will be dismissed, and the number of boundaries scored by a player or team.

Horse racing and greyhounds also play a visible role in Ladbrokes sportsbook. The brand offers racing odds from domestic and cross-border markets, including the UK, Ireland, France, and the US. Important events like Royal Ascot get special attention, which means even more tailor-made racing odds at the betting site. 

Ladbrokes offers multiple different ways to cash out your bets. You can use the cash out feature on desktop or mobile app. You can even cash out your in-shop bets online with the company's "The Grid" card. 

With cashout, you can secure a profit or minimize your losses depending on how your bet is doing.  The cashout feature is available for the following selected events: horse racing, football, tennis, cricket, darts, snooker, basketball, boxing, volleyball, and handball.

In-play betting is popular among sports bettors, and with Ladbrokes, punters can bet on over 15 000 live events per month. Basically, you can bet on anything from sports to politics and even virtual sports.

The bookie offers several markets with stats, scores, and graphics for all in-play events. Odds on live events are at the same high level as pre-match betting.

Ladbrokes live streaming

Ladbrokes offers top odds combined with live streaming video coverage. In-play betting with live stream broadcast is something that punters appreciate because it allows them to watch the action unfold and see how things will turn out.

Live streams are available daily for many sports and hundreds of games. All other events, except horse racing, are free to watch if your account has money or you have placed a bet in the last 24 hours. 

If you want to watch horse races on Ladbrokes, you'll need to have a bet on the race. At the moment, the minimum bet is between 50p and £1. This way you can watch all the biggest races, such as Royal Ascot, Cheltenham, the Grand National and many others live on any device you have.

Ladbrokes advertises their mobile betting app with the following words: "The fun carries on after full-time, with hundreds of great sports betting games and slots just a tap away!"

The app is really stylish, functional and attractive, as witnessed by the 1,000,000+ users who have downloaded it on their Android or iOS devices. However, not everyone likes downloading apps, which is understandable.

Luckily, the site scales well to the screens of any smart device, and it is responsive on mobile phones and tablets' native browsers. 

Ladbrokes takes responsible gambling seriously, and they offer multiple different tools to manage your own gambling. The brand underlines that betting is an enjoyable and sociable way to spend time, and they want to prevent all gambling-related harm.

From a technical point of view, Ladbrokes secures their customers' personal details by encrypting data. Also, all collected data is safely stored and protected under UK GDPR.

If you have any betting-related problems with Ladbrokes, you can contact their customer service 24/7. The brand itself recommends contacting customer service with secure private messages via Facebook or Twitter.

The average response time for questions sent through these social media channels is only 5 minutes.  Of course, Ladbrokes also offers more traditional ways to get in touch, for example, via live chat, email, and phone.

One way to get an answer to your questions is to check out the bookie's extensive Help section.

  • Email support: ✅
  • Live support:
  • Phone support: ✅

All betting sites in the UK need to perform verification checks to prevent identity theft and fraud and to verify the name, age, and address of their customers. Ladbrokes is not an exception. The brand needs to verify these two pieces of information:

  • Your identity via an ID document (passport, national identity card, or driving license).
  • Your address via your ID, or a utility bill, or a bank statement.

The easiest way to provide these documents to Ladbrokes is to use their handy document uploader feature.

Ladbrokes offers four different online deposit methods: debit cards (Visa & Mastercard), Apple Pay, Paypal, and Paysafecard. With these methods, you will not be charged any processing fees and the transfers are instant.

The minimum deposit is £5 (except with Paypal, where the minimum deposit is £10).  Ladbrokes don't allow pay by phone bill deposits. To withdraw funds successfully, you will need to use the same payment method that you already used to make deposits, excluding Paysafecard.

The minimum amount to withdraw is £5, while Ladbrokes maximum payout is £1,000,000. Wthdrawal times vary between a few hours to four banking days.

  • Minimum deposit: £5
  • Maximum deposit:
  • Deposits free of charge: ✅
  • Minimum withdrawal:£5
  • Maximum payout: £1,000,000
  • Withdrawal free of charge: ✅
  • Pay by mobile bill: ❌

depositing methods (Ladbrokes uk betting)

Mastercard Visa PayPalPaysafecardApple Pay

withdrawal methods (Ladbrokes uk betting)

Mastercard Visa PayPalWire transferMaestro

Ladbrokes betting Withdrawal times

  • Mastercard 1-3 working days
  • Visa 1-3 working days
  • Wire transfer 2-4 working days
  • Maestro 1-3 working days
  • PayPal 1-24 hours

FAQ of the Ladbrokes betting site


Withdrawal times at Ladbrokes depend heavily on the method you are using from just a couple of hours to several working days.

Ladbrokes is owned by the massive "Entain plc" company.


You can contact Ladbrokes' extremely professional customer support team via live chat, email or phone.

Check out more betting sites: 

About the author

Joel Kelly

Reviewed by:

Joel Kelly
Joel has worked in the iGaming industry for nearly a third of his life, with almost a decade of experience with casinos, sports betting and poker. During this time he has had the opportunity of testing dozens of different bookies, casinos and poker sites, with his focus currently being managing Bojoko's UK sports betting content.


This review was made independently by Bojoko’s betting expert. Rating score is based on both quantitative and qualitative factors: offers, odds & markets, payment methods, customer service and usability.

The review method is uniform for all bookmakers affiliated with Bojoko, so you can easily compare this betting site with other brands.

See the full review methodology here.

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