Discover BOG bookmakers in the UK. With +80 sports betting reviews, Bojoko is the most trusted source to find Best Odds Guaranteed betting sites.
We list top-rated sportsbooks offering Best Odds Guaranteed on horse and greyhound bets. Always get the better payout, with key details on times and limits.
Weekly updated list of Best Odds Guaranteed bookmakers. UKGC licensed and reviewed by Bojoko experts.
| Sign up offer | £30 free bet |
|---|---|
| Minimum deposit for bonus | £10 |
| Sign up offer code | |
| Horse racing | Yes |
| Live streams | Yes |
BetVictor has served British punters for decades, and the years have evolved it into one of the most pleasant betting destinations. The site provides regular promotions, free be... BetVictor betting review »
| Sign up offer | £10 free bet |
|---|---|
| Minimum deposit for bonus | £10 |
| Sign up offer code | WELCOME10 |
| Horse racing | Yes |
| Live streams | No |
Betgoodwin is a new online betting site by the widely known Goodwin Racing Ltd. Known by their telephone betting service, they have launched their own online betting site in Feb... Betgoodwin betting review »
We picked the top 10 Best Odds bookmakers for UK punters based on the BOG deals, their limits, timing, and terms. These are the best betting sites with Best Odds Guaranteed we'd recommend for new and experienced bettors:

The best Best Odds Guaranteed betting site is BetVictor.
BetVictor sets itself apart by offering a maximum BOG payout of £10,000 per customer, far surpassing many competitors' limits. The guarantee applies to all UK and Irish horse races, and payouts are made in real cash, ready for immediate withdrawal.
To discover more about BetVictor and their premium horse racing live streaming service, visit our BetVictor betting review.
Play at Betvictor »
| 🎁 Sign-Up Offer | £30 free bet |
|---|---|
| 💰 Max. Benefit | £10,000 |
| 🕘 Available From | 9:00 am |
| ✔️ Multiples | Yes ✔️ |
| ✍️ Rating | 4.2/5 |

BetGoodWin includes greyhound racing in its Best Odds Guaranteed feature.
Betgoodwin offers BOG on all UK and Irish horse races and greyhound events. Bets must be placed after 10:00 am. on the day of the race, and payouts are capped at £1,000 per bet. The brand's extensive experience in racing, combined with regular promotions, makes it a strong contender.
Check out more on our detailed Betgoodwin sportsbook review.
Play at Betgoodwin »
| 🎁 Sign-Up Offer | £10 free bet |
|---|---|
| 💰 Max. Benefit | £1,000 |
| 🕘 Available From | 10:00 am |
| ✔️ Multiples | Yes ✔️ |
| ✍️ Rating | 3.8/5 |

Copybet is another solid choice among BOG betting sites, covering all UK horse races.
Unfortunately, the feature does not extend to Irish races. That said, Copybet makes it easy for users to identify eligible races with a clear BOG logo displayed alongside them. A unique perk of Copybet is the ability to copy bets placed by professional punters, including those on BOG races.
To learn more, check out our Copybet betting review for a deeper dive into its features.
Play at Copybet »
| 🎁 Sign-Up Offer | £20 free bet |
|---|---|
| 💰 Max. Benefit | Not specified |
| 🕘 Available From | 8:00 am |
| ✔️ Multiples / Greyhounds | No ❌ |
| ✍️ Rating | 3.8/5 |

Hollywoodbets is our fourth pick on a list of the best BOG bookmakers.
Hollywoodbets takes BOG betting a step further by including South African horse races alongside the UK and Irish markets. Bets must be placed after 9:00 am on the day of the race, and if the Starting Price (SP) is higher than the odds taken, payouts are adjusted to the better price.
Learn more about Hollywoodbets' unique offerings in our Hollywoodbets betting review.
Play at Hollywoodbets »
| 🎁 Sign-Up Offer | Up to £30 back as free bets |
|---|---|
| 💰 Max. Benefit | £1,000 |
| 🕘 Available From | 9:00 am |
| ✔️ Multiples | No ❌ |
| ✍️ Rating | 4/5 |

PricedUp offers the best odds guaranteed for horse racing punters.
PricedUp allow bettors to benefit BOG on UK and Irish horse races. Bets must be placed after 10:00 a.m. on race day. Eligible races are marked with an orange BOG icon for easy identification.
However, not all PricedUp customers automatically qualify for BOG. As explained in our PricedUp betting review, completing the KYC process is recommended to ensure access to this feature.
Play at PricedUp »
| 🎁 Sign-Up Offer | £20 in free bets |
|---|---|
| 💰 Max. Benefit | £250 |
| 🕘 Available From | 10:00 am |
| ✔️ Multiples | No ❌ |
| ✍️ Rating | 3.5/5 |

Fitzdares is an excellent Best Odds Guaranteed (BOG) betting site.
As a luxury bookmaker, Fitzdares provides BOG on UK and Irish horse races exclusively to eligible punters. The offer is capped at £1,000 and applies to bets placed after 9:00 am on race day. However, cash-out is not available for these bets.
Fitzdares also boasts excellent live streaming capabilities, which we explore further in our Fitzdares betting review.
Play at Fitzdares »
| 🎁 Sign-Up Offer | No sign up offer |
|---|---|
| 💰 Max. Benefit | £1,000 |
| 🕘 Available From | 9:00 am |
| ✔️ Multiples | No ❌ |
| ✍️ Rating | 3.6/5 |

Bet365 is one of the greatest Best Odds Guaranteed betting sites, and it offers valuable information for punters.
Bet365 offers BOG on all UK races, with bets eligible from 8:00 am on race day. A standout feature is Bet365's transparency. They openly share recent BOG payouts in their promotions section, allowing punters to see the value of BOG in action.
To explore Bet365's market-leading features more, visit our Bet365 betting review.
Play at Bet365 »
| 🎁 Sign-Up Offer | £30 free bet |
|---|---|
| 💰 Max. Benefit | Not specified |
| 🕘 Available From | 8:00 am |
| ✔️ Multiples | Yes ✔️ |
| ✍️ Rating | 4.5/5 |

VirginBet is a top-tier BOG betting site.
The Best Odds Guaranteed offer applies to all UK and Irish horse races. Bets must be placed after 10:00 a.m. on the day of the race, which can be slightly restrictive for early punters. On the bright side, VirginBet offers generous returns under this promotion, with maximum benefits capped at £50,000 per day.
Greyhound races are excluded from VirginBet's Best Odds Guaranteed offer, although the site does provide competitive odds and separate promotions for greyhound betting.
For more details about VirginBet's betting features and promotions, check out our Virgin Bet bookmaker review.
Play at Virgin Bet »
| 🎁 Sign-Up Offer | £30 in free bets |
|---|---|
| 💰 Max. Benefit | £50,000 |
| 🕘 Available From | 10:00 am |
| ✔️ Multiples | Yes ✔️ |
| ✍️ Rating | 4.2/5 |

Betway's Best Odds Guaranteed is a very well-known feature among UK horse racing punters.
Betway offers BOG on all UK and Irish horse races, with bets eligible after 9:00 am on race day. The feature is also available for each-way bets, and Betway's live streaming service ensures you can watch the action unfold in real-time.
We've reviewed Betway extensively in our Betway betting review and found it to be a well-rounded sportsbook with competitive odds and robust features, making it an excellent choice for horse racing enthusiasts.
Play at Betway »
| 🎁 Sign-Up Offer | Up to £30 back as free bets + 100 free spins |
|---|---|
| 💰 Max. Benefit | £25,000 |
| 🕘 Available From | 9:00 am |
| ✔️ Multiples | No ❌ |
| ✍️ Rating | 4.6/5 |

Quinnbet offers a simple and reliable Best Odds Guaranteed feature.
QuinnBet ensures punters always get the best value with its BOG offer. If the starting price is higher than the odds taken, QuinnBet will pay the higher SP. The guarantee applies to bets placed from 10:00 am on race day, with a maximum payout of £150 per race.
Learn more about QuinnBet's offerings in our QuinnBet Betting Review.
Play at Quinnbet »
| 🎁 Sign-Up Offer | £10 free bet |
|---|---|
| 💰 Max. Benefit | £150 |
| 🕘 Available From | 10:00 am |
| ✔️ Multiples | No ❌ |
| ✍️ Rating | 3.7/5 |
The top 10 Best Odds Guaranteed betting sites offer early access to BOG offers and great maximum benefits. See our summary for the BOG time and maximum benefits to compare the best sites further.
The top 10 Best Odds Guaranteed betting sites are given in the table below:
| Bookmaker | BOG | Multiples | BOG Time | Max Benefit |
|---|---|---|---|---|
| BetVictor | Yes | ✔️ | 9:00 am | £10,000 |
| BetGoodWin | Yes | ✔️ | 10:00 am | £1,000 |
| Copybet | Yes | ❌ | 8:00 am | Not specified |
| Hollywoodbets | Yes | ❌ | 9:00 am | £1,000 |
| PricedUp | Yes | ❌ | 10:00 am | £250 |
| Fitzdares | Yes | ❌ | 9:00 am | £1,000 |
| Bet365 | Yes | ✔️ | 8:30 am | Not specified |
| Virgin Bet | Yes | ✔️ | 10:00 am | £50,000 |
| Betway | Yes | ✔️ | 9:00 am | £25,000 |
| Quinnbet | Yes | ❌ | 10:00 am | £150 |

We rate Best Odds Guaranteed bookies and BOG offers by these factors:
Bojoko has years of experience reviewing betting sites and online casinos. Our team has developed a review methodology that guarantees fairness in every rating and review, whether we're evaluating the best BOG bookmakers or conducting traditional reviews of bookmakers.
Our dedication to transparency and quality has earned us aslo multiple industry awards, such as:
🏆 Best iGaming Technology & Media Provider of the Year 2024
🏆 Affiliate Company of the Year 2023
🏆 Malta's Best Affiliate Company of the Year 2022
Whether searching for detailed insights on sportsbooks, betting markets, or promotional offers like Best Odds Guaranteed, you can rely on us to provide accurate and up-to-date information.
Best Odds Guaranteed is a bookmaker's promise that you'll always get the best price for your bet. If the starting price (SP) is higher than the odds you initially accepted, the betting site will pay out based on the higher odds.
The same applies vice versa: if you back a winner at higher odds than the final starting price, your payout will be based on the better original odds. BOG is typically available for horse racing and greyhound betting markets.
Let's look at an example below to illustrate how BOG works:
💡Example of Best Odds Guaranteed
|
Best Odds Guaranteed times vary from 08:00 am to 10:00 am onwards, depending on the bookmaker's terms. So, if the sportsbook states that BOG is available from 09:00 am on race day, a bet placed at 08:50 am will not be covered by Best Odds Guaranteed. Although BOG offers are quite generous, it's important to pay attention to the BOG times.
Below, you'll see Best Odds Guaranteed times at top-rated UK sportsbooks:
BOG offers are typically available only on horse racing and greyhound betting markets. Occasionally, you might get lucky and spot a Best Odds Guaranteed promotion for football, but these are usually new customer offers or limited to specific betting markets. For now, we'll focus on horse racing and greyhound markets.

Horse racing betting markets are at the core of Best Odds Guaranteed promotions.
When you place a bet at an early price or fixed odds, BOG ensures you receive a higher starting price (SP) if it improves. This feature is essential for bettors looking to maximise their returns.
Most of the best horse racing bookmakers apply BOG to bets placed on the day of the race, typically between 8:00 and 10:00 am. The promotion applies to both win-only and each-way markets. BOG is a fundamental aspect of horse racing betting with its broad availability and significant potential for increasing profits.

Greyhound racing is another popular market in which BOG is a valuable addition.
It ensures that punters betting on greyhound races can also benefit from the highest possible odds, whether they take an early price or bet closer to race time.
Many of the best greyhound betting sites include BOG for televised and high-profile races, often with similar conditions to horse racing. Typically, bets need to be placed on the day of the race, and some bookmakers might set limits on maximum payouts. For fans of fast-paced racing, BOG offers an added edge to greyhound betting.
Browse new bookies with Best Odds Guaranteed in 2025. Our team reviews every new UK-licensed bookmaker to identify which ones offer BOG promotions and adds them here as soon as they go live.
All new betting sites 2025 that we have selected are verified and safe to use, giving punters a secure way to enjoy the latest betting platforms. The list is updated weekly, so you never miss a sportsbook that adds Best Odds Guaranteed to its markets.
The new bookies offering Best Odds Guaranteed are listed in the table below:
| Bookmaker | Launched | Available | Max. Benefit |
|---|---|---|---|
| DragonBet | 09/2022 | 10:30 am | £250 |
| BetGoodWin | 02/2022 | 10:00 am | £1,000 |
| Virgin Bet | 01/2022 | 10:00 am | £50,000 |
| PricedUp | 09/2024 | 10:00 am | £250 |
| Hollywoodbets | 03/2019 | 9:00 am | £1,000 |
A quality Best Odds Guaranteed bookmaker offers you the opportunity to take advantage of BOG across a wide range of betting markets. Key features of a strong brand also include free bet offers and a variety of payment options.
A quality Best Odds Guaranteed bookmaker offers BOG across various markets. All BOG sites include UK horse racing, while more comprehensive sites also feature Irish horse racing. Top-tier sites extend BOG to international horse racing events and, of course, offer it for greyhound racing as well. One additional sign of a good BOG sportsbook is that BOG is available across multiple markets, not just limited to single selections.
Great BOG bookmakers cater to punters with free bets and other betting offers. The service typically starts with a free bets offers for new customers, but a quality BOG betting site also allows existing customers to redeem free bets. While free bets are generally not combinable with BOG promotions, they still provide an opportunity to boost your betting bankroll. You can then use the profit you make with free bets to bet on Best Odds Guaranteed markets.
Deposits and withdrawals are a crucial part of betting. Quality BOG betting sites offer many deposit options to fund your Best Odds Guaranteed bets. When withdrawing potential winnings, ensuring a smooth payout process is a top priority. One of the most traditional and secure ways to transfer funds is via bank transfers. Check out our page on betting sites that accept bank transfers and place your BOG bets using this method.
Betting with bookmakers that offer Best Odds Guaranteed gives you a clear advantage over bookies that don't. With BOG, you'll always get the better price; whether that's the early price you took when placing your bet or the starting price (SP) at race time. This means bigger potential winnings and more consistent bankroll growth over time.
For the best results, look for bookmakers that combine strong early prices with Best Odds Guaranteed, so you're covered no matter how the market moves. Let's see how much of a difference BOG can make compared to betting with a bookmaker that doesn't offer it:
| Selection | EP | Stake | SP | With BOG / Without BOG |
|---|---|---|---|---|
| Horse A | 2/1 | £20 | 4/1 | £100 / £60 |
| Horse B | 7/5 | £25 | 11/5 | £80 / £60 |
| Dog C | 5/1 | £15 | 6/1 | £105 / £90 |
| Dog D | 3/1 | £25 | 4/1 | £125 / £100 |
As you can see, Best Odds Guaranteed can significantly boost your returns, often turning a £60 win into £100 or more. With larger stakes or multiple selections, the difference can easily run into the hundreds or even thousands of pounds over time.
Best Odds Guaranteed offers aren't always available, and not all betting sites provide them. So, what promotions should horse and greyhound racing punters look for when BOG isn't an option? Below, you'll find some excellent alternative betting offers to take advantage of.
A Price Promise is like the Best Odds Guaranteed but taken to the next level. When a betting site offers a Price Promise, it means the bookmaker guarantees to match the best available odds on the market. So, if you find the same bet with better odds elsewhere, the bookmaker promises to match or beat that price.
These offers are highly attractive and can provide excellent value, but unfortunately, they are becoming increasingly rare.

Enhanced odds are somewhat similar to Best Odds Guaranteed offers. Boosted odds provide better odds for your bets than the original ones. Most UK betting sites offer enhanced odds to both new and existing customers. Check out our list of the best enhanced odds offers here.
Boosted odds for specific bets are advertised well in advance but do not activate automatically. For instance, if you place a bet at odds of 2/1 on Monday, and the bookmaker decides to boost those odds to 4/1 on Friday, your original bet at the lower odds will remain unchanged.

Free Bet Clubs are promotions offered by betting sites to their existing customers.
By joining a Free Bet Club, you can earn free bets by meeting specific terms and conditions. For example, a promotion might require placing bets totaling £100 within a week, rewarding you with a £20 free bet in return.
Different bookmakers provide a range of promotions, some tailored specifically for horse racing or greyhound racing. In such cases, you can combine Best Odds Guaranteed offers with Free Bet Club wagering. Learn more about the topic and discover the best free bet clubs in the UK from our curated list.

Acca bonuses and betting accumulator offers are a fantastic way to enhance your potential betting winnings.
An Acca bonus is usually a straightforward promotion where the bookmaker boosts your accumulator bets. For instance, Bet UK offers an Acca Boost where hitting three correct selections earns you a 3% bonus, ten correct selections give you a 25% boost, and landing a 25-leg accumulator rewards you with a massive 200% boost.
Acca bonuses are often not compatible with Best Odds Guaranteed offers, but occasionally, these enticing combinations can be found and taken advantage of.
Best Odds Guaranteed might seem like a pure win at first glance, but naturally, even this feature comes with its own drawbacks.
BOG pros and cons are given in the table below:
Better odds: You may receive a better odds than initially offered,
Peace of mind: You can rest assured that you are getting the best possible odds.
Great for regular bettors: BOG maximizes profits for frequent bettors.
Terms and conditions: Offers may come with conditions that limit usage or withdrawal of winnings.
Limited availability: Not all bookmakers offer this, and it may only apply to certain events or markets.