Explore Best Odds Guaranteed bookies and BOG offers to maximise your profits. This page shows the betting sites with Best Odds Guaranteed features and shares information about BOG times and maximum benefits.
Best Odds Guaranteed allows you to win more from your bets with a starting price that may be better than early prices. These betting offers are available to new and existing players.
List of Best Odds Guaranteed Bookmakers - January 2025
See our list of betting sites with BOG. The list shows the new customers' betting offers, but you can access the site and find Best Odds Guaranteed promotions. Each operator presented here has a UKGC license and is a trustworthy sportsbook.
The Best Odds Guaranteed bookmakers are listed below:
New UK customers only, 18+
Minimum deposit for bonus: £10
Qualifying bet must be placed within 7 days for football markets
Minimum odds for free bets 1/1 (2.00)
Each customer is only eligible to receive one Welcome Offer across brands that BV Gaming operate.
Full terms and Bonus terms apply. GambleAware.org.
New UK players only, 18+
50% back as free bet up to £25
Must have a minimum of 3 bets of £10 at odds of even (2.00) or greater on first day
First day losses equals all losing stakes less all returns
The day finishes at 23:59
Free bets to be credited within 24 hours
Full terms and Bonus terms apply. GambleAware.org.
Our betting experts have viewed dozens of betting sites and picked the best ones with the BOG feature.
The best Best Odds Guaranteed Betting sites are listed below:
BetVictor - £50 free bet
BetGoodWin - 50% back as free bets up to £25
Copybet - £50 free bet
Hollywoodbets - £30 back as free bets + 20 free spins
PricedUp - £20 free bet
Fitzdares - £25 free bet + 10 free spins
Bet365 - £50 free bet
Fafabet - £50 back as free bets + £20 casino bonus
Betway - Up to £30 back as free bets + 100 free spins
Quinnbet - £35 back as free bets + 10 free spins
1. BetVictor Best Odds Guaranteed
BetVictor is the best Best Odds Guaranteed betting site.
BetVictor sets itself apart by offering a maximum BOG payout of £10,000 per customer, far surpassing many competitors' limits. The guarantee applies to all UK and Irish horse races, and payouts are made in real cash, ready for immediate withdrawal.
To discover more about BetVictor and their premium horse racing live streaming service, visit our BetVictor betting review.
BetGoodWin includes greyhound racing in its Best Odds Guaranteed feature.
Betgoodwin offers BOG on all UK and Irish horse races and greyhound events. Bets must be placed after 10:00 am. on the day of the race, and payouts are capped at £1,000 per bet. The brand's extensive experience in racing, combined with regular promotions, makes it a strong contender.
Copybet is another solid choice among BOG betting sites, covering all UK horse races.
Unfortunately, the feature does not extend to Irish races. That said, Copybet makes it easy for users to identify eligible races with a clear BOG logo displayed alongside them. A unique perk of Copybet is the ability to copy bets placed by professional punters, including those on BOG races.
To learn more, check out our Copybet betting review for a deeper dive into its features.
Hollywoodbets is our fourth pick on a list of the best BOG bookmakers.
Hollywoodbets takes BOG betting a step further by including South African horse races alongside the UK and Irish markets. Bets must be placed after 9:00 am on the day of the race, and if the Starting Price (SP) is higher than the odds taken, payouts are adjusted to the better price.
PricedUp offers the best odds guaranteed for horse racing punters.
PricedUp allow bettors to benefit BOG on UK and Irish horse races. Bets must be placed after 10:00 a.m. on race day. Eligible races are marked with an orange BOG icon for easy identification.
However, not all PricedUp customers automatically qualify for BOG. As explained in our PricedUp betting review, completing the KYC process is recommended to ensure access to this feature.
Fitzdares is an excellent Best Odds Guaranteed (BOG) betting site.
As a luxury bookmaker, Fitzdares provides BOG on UK and Irish horse races exclusively to eligible punters. The offer is capped at £1,000 and applies to bets placed after 9:00 am on race day. However, cash-out is not available for these bets.
Fitzdares also boasts excellent live streaming capabilities, which we explore further in our Fitzdares betting review.
Bet365 is one of the greatest Best Odds Guaranteed betting sites, and it offers valuable information for punters.
Bet365 offers BOG on all UK races, with bets eligible from 8:00 am on race day. A standout feature is Bet365's transparency. They openly share recent BOG payouts in their promotions section, allowing punters to see the value of BOG in action.
The BOG guarantee is valid for all UK and Irish horse races. Bets must be placed after 8:30 am. on the race day. The maximum payout per BOG bet is capped at £/€250. One great thing is that Fafabet extends its offering beyond horse races to greyhound events as well.
For more details about Fafabet's betting features, including additional promotions, check out our Fafabet bookmaker review.
Betways Best Odds Guaranteed is a very well-known feature among UK horse racing punters.
Betway offers BOG on all UK and Irish horse races, with bets eligible after 9:00 am on race day. The feature is also available for each-way bets, and Betway's live streaming service ensures you can watch the action unfold in real-time.
We've reviewed Betway extensively in our Betway betting review and found it to be a well-rounded sportsbook with competitive odds and robust features, making it an excellent choice for horse racing enthusiasts.
Quinnbet offers a simple and reliable Best Odds Guaranteed feature.
QuinnBet ensures punters always get the best value with its BOG offer. If the starting price is higher than the odds taken, QuinnBet will pay the higher SP. The guarantee applies to bets placed from 10:00 am on race day, with a maximum payout of £/€150 per race.
Top 10 Best Odds Guaranteed Betting Sites - Summary
See our summary for the BOG time and maximum benefit to compare the best sites further.
The best Best Odds Guaranteed betting sites are given in the table below:
Bookmaker
Best Odds Guaranteed
Available
Max. Benefit
BetVictor
✔️
9:00 am
£10,000
BetGoodWin
✔️
10:00 am
£1,000
Copybet
✔️
8:00 am
Not specified
Hollywoodbets
✔️
9:00 am
£1,000
PricedUp
✔️
10:00 am
£250
Fitzdares
✔️
9:00 am
£1,000
Bet365
✔️
8:30 am
Not specified
Fafabet
✔️
8:30 am
£250
Betway
✔️
9:00 am
£25,000
Quinnbet
✔️
10:00 am
£150
How We Rate Best Odds Guaranteed Bookies
We rate Best Odds Guaranteed bookies and BOG offers by these factors:
Range of BOG markets: Variety of betting markets covered by the BOG offer.
Availability timing: How early BOG odds are activated before an event.
Maximum payouts: The upper limits on potential winnings from BOG promotions.
Additional terms: Specific conditions or restrictions tied to BOG offers.
Ease of access: How clearly and easily BOG information is displayed on the site.
Bojoko has years of experience reviewing betting sites and online casinos. Our team has developed a review methodology that guarantees fairness in every rating and review, whether we're evaluating the best BOG bookmakers or conducting traditional reviews of bookmakers.
Our dedication to transparency and quality has earned us aslo multiple industry awards, such as:
🏆 Best iGaming Technology & Media Provider of the Year 2024 🏆 Affiliate Company of the Year 2023 🏆 Malta's Best Affiliate Company of the Year 2022
Whether searching for detailed insights on sportsbooks, betting markets, or promotional offers like Best Odds Guaranteed, you can rely on us to provide accurate and up-to-date information.
What is Best Odds Guaranteed?
Best Odds Guaranteed is a bookmaker's promise that you'll always get the best price for your bet. If the starting price (SP) is higher than the odds you initially accepted, the betting site will pay out based on the higher odds.
The same applies to vice versa: if you back a winner at higher odds than the final starting price, your payout will be based on the better original odds. BOG is typically available for horse racing and greyhound betting markets.
Let's look at an example below to illustrate how BOG works:
💡Example of Best Odds Guaranteed
You take an early price of 2/1 on a horse racing bet.
The starting price (SP) for your chosen horse increases to 4/1 before the race begins.
Your horse wins.
Thanks to Best Odds Guaranteed, your winnings are paid out at the higher odds of 4/1 instead of the original 2/1.
Best Odds Guaranteed Times
Best Odds Guaranteed times vary from 08:00 am to 10:00 am onwards, depending on the bookmaker's terms. So, if the sportsbook states that BOG is available from 09:00 am on race day, a bet placed at 08:50 am will not be covered by Best Odds Guaranteed. Although BOG offers are quite generous, it's important to pay attention to the BOG times.
Some of the UK sportsbooks Best Odds Guaranteed times are listed in the table below:
Bookmaker
Time
BetVictor
9:00 am
BetGoodWin
10:00 am
Copybet
8:00 am
Hollywoodbets
9:00 am
PricedUp
10:00 am
Fitzdares
9:00 am
Bet365
8:30 am
Fafabet
8:30 am
Betway
9:00 am
Quinnbet
10:00 am
BOG Betting Markets
BOG offers are typically available only on horse racing and greyhound betting markets. Occasionally, you might get lucky and spot a Best Odds Guaranteed promotion for football, but these are usually new customer offers or limited to specific betting markets. For now, we'll focus on horse racing and greyhound markets.
Best Odds Guaranteed Horse Racing
Horse racing betting markets are at the core of Best Odds Guaranteed promotions.
When you place a bet at an early price or fixed odds, BOG ensures you receive a higher starting price (SP) if it improves. This feature is essential for bettors looking to maximise their returns.
Most of the best horse racing bookmakers apply BOG to bets placed on the day of the race, typically between 8:00 and 10:00 am. The promotion applies to both win-only and each-way markets. BOG is a fundamental aspect of horse racing betting with its broad availability and significant potential for increasing profits.
Best Odds Guaranteed Greyhounds
Greyhound racing is another popular market in which BOG is a valuable addition.
It ensures that punters betting on greyhound races can also benefit from the highest possible odds, whether they take an early price or bet closer to race time.
Many of the best greyhound betting sites include BOG for televised and high-profile races, often with similar conditions to horse racing. Typically, bets need to be placed on the day of the race, and some bookmakers might set limits on maximum payouts. For fans of fast-paced racing, BOG offers an added edge to greyhound betting.
New Bookies With Best Odds Guaranteed
New bookies with Best Odds Guaranteed bring innovative layouts, diverse payment methods, and a fresh betting experience, even for seasoned punters.
Unfortunately, none of the very latest betting sites currently offer BOG promotions. However, we still recommend exploring the newest betting sites and checking out our new betting sites 2025 list. It features many exciting newcomers and great offers.
The new bookies offering Best Odds Guaranteed are listed in the table below:
Bookmaker
Launched
Available
Max. Benefit
DragonBet
09/2022
10:30 am
£250
BetGoodWin
02/2022
10:00 am
£1,000
Fafabet
01/2022
8:30 am
£250
PricedUp
09/2024
10:00 am
£250
Hollywoodbets
03/2019
9:00 am
£1,000
Features of Quality Best Odds Bookmakers
A quality Best Odds Guaranteed bookmaker offers you the opportunity to take advantage of BOG across a wide range of betting markets. Key features of a strong brand also include free bet offers and a variety of payment options.
Betting Markets
A quality Best Odds Guaranteed bookmaker offers BOG across various markets. All BOG sites include UK horse racing, while more comprehensive sites also feature Irish horse racing. Top-tier sites extend BOG to international horse racing events and, of course, offer it for greyhound racing as well. One additional sign of a good BOG sportsbook is that BOG is available across multiple markets, not just limited to single selections.
Free bets
Great BOG bookmakers cater to punters with free bets and other betting offers. The service typically starts with a free bets offers for new customers, but a quality BOG betting site also allows existing customers to redeem free bets. While free bets are generally not combinable with BOG promotions, they still provide an opportunity to boost your betting bankroll. You can then use the profit you make with free bets to bet on Best Odds Guaranteed markets.
Payment methods
Deposits and withdrawals are a crucial part of betting. Quality BOG betting sites offer many deposit options to fund your Best Odds Guaranteed bets. When withdrawing potential winnings, ensuring a smooth payout process is a top priority. One of the most traditional and secure ways to transfer funds is via bank transfers. Check out our page on betting sites that accept bank transfers and place your BOG bets using this method.
Best Odds Bookmakers Compared To Bookies Without BOG
Compared to bookies without BOG, betting with bookmakers that offer Best Odds Guaranteed increases your potential winnings and aids in bankroll management. Ideally, find a betting site with the highest early prices and BOG, ensuring you access the market's top odds at the race start.
Let's compare how Best Odds Guaranteed can positively impact your bets compared to bookmakers without BOG by looking at the comparison table below.
Selection
EP
Stake
SP
Return With BOG
Return Without BOG
Horse A
2/1
£20
4/1
£100
£60
Horse B
7/5
£25
11/5
£80
£60
Dog C
5/1
£15
6/1
£105
£90
Dog D
3/1
£25
4/1
£125
£100
As you can see from the example, BOG offers you the chance to increase your winnings from just a few tens to hundreds without worrying too much about it. Of course, with the BOG feature, you can also secure winnings in the thousands of pounds, but that will require you to place slightly larger stakes on your bet slips.
Betting Offers To Use When BOG Is Not Available
Best Odds Guaranteed offers aren't always available, and not all betting sites provide them. So, what promotions should horse and greyhound racing punters look for when BOG isn't an option? Below, you'll find some excellent alternative betting offers to take advantage of.
Price Promise
A Price Promise is like the Best Odds Guaranteed but taken to the next level. When a betting site offers a Price Promise, it means the bookmaker guarantees to match the best available odds on the market. So, if you find the same bet with better odds elsewhere, the bookmaker promises to match or beat that price.
These offers are highly attractive and can provide excellent value, but unfortunately, they are becoming increasingly rare.
Enhanced Odds
Enhanced odds are somewhat similar to Best Odds Guaranteed offers. Boosted odds provide better odds for your bets than the original ones. Most UK betting sites offer enhanced odds to both new and existing customers. Check out our list of the best enhanced odds offers here.
Boosted odds for specific bets are advertised well in advance but do not activate automatically. For instance, if you place a bet at odds of 2/1 on Monday, and the bookmaker decides to boost those odds to 4/1 on Friday, your original bet at the lower odds will remain unchanged.
Free Bet Clubs
Free Bet Clubs are promotions offered by betting sites to their existing customers.
By joining a Free Bet Club, you can earn free bets by meeting specific terms and conditions. For example, a promotion might require placing bets totaling £100 within a week, rewarding you with a £20 free bet in return.
Different bookmakers provide a range of promotions, some tailored specifically for horse racing or greyhound racing. In such cases, you can combine Best Odds Guaranteed offers with Free Bet Club wagering. Learn more about the topic and discover the best free bet clubs in the UK from our curated list.
ACCA Bonus
Acca bonuses and betting accumulator offers are a fantastic way to enhance your potential betting winnings.
An Acca bonus is usually a straightforward promotion where the bookmaker boosts your accumulator bets. For instance, Bet UK offers an Acca Boost where hitting three correct selections earns you a 3% bonus, ten correct selections give you a 25% boost, and landing a 25-leg accumulator rewards you with a massive 200% boost.
Acca bonuses are often not compatible with Best Odds Guaranteed offers, but occasionally, these enticing combinations can be found and taken advantage of.
BOG Pros and Cons
Best Odds Guaranteed might seem like a pure win at first glance, but naturally, even this feature comes with its own drawbacks.
BOG pros and cons are given in the table below:
Pros:
Better odds: You may receive a better odds than initially offered,
Peace of mind: You can rest assured that you are getting the best possible odds.
Great for regular bettors: BOG maximizes profits for frequent bettors.
Cons:
Terms and conditions: Offers may come with conditions that limit usage or withdrawal of winnings.
Limited availability: Not all bookmakers offer this, and it may only apply to certain events or markets.
FAQ
Best Odds Guaranteed works by ensuring that bettors receive the most favourable odds on their winning bets, regardless of when they placed their wager. This promotion is commonly offered by bookmakers for horse and greyhound racing.
Bookies such as BetVictor, BetGoodWin, and Copybet offer the Best Odds Guaranteed. Our toplist of best BOG bookies showcases all bookies that have BOG.
Best Odds Guaranteed times are typically the hours on race day when bookmakers allow bets to qualify for their BOG promotion. For most sportsbooks, BOG applies to wagers from around 8:00 or 9:00 am on the race day, although some bookmakers, like PricedUp, start at 10:00 am.
BOG is available primarily for horse racing and occasionally for greyhounds.
No, you can't use the Best Odds Guaranteed offer for live betting. This promotion is intended for bets where the starting prices might increase before the event starts.
SP and EP mean "Starting Price" and "Early Price". The SP is the odds available at the start of the event. The EP refers to odds offered by bookmakers before the event begins.
About the Author
Article by:
Teemu Mattila
With a career starting in 2015, Teemu has an extensive background in content writing, collaborating with global companies in Finnish and English.
Since 2022, he has been working with Bojoko, focusing on sports betting and casino content, combining his passion for sports and the iGaming industry.